Cloud service rivalry heats up in Thailand
Thailand is turning into a battleground for public cloud services among American and Chinese firms with internet giant Google becoming the latest operator to announce a plan to launch its cloud region in the country amid surging demand in the segment.
In February, Amazon Web Services (AWS), the cloud service arm under US tech giant Amazon, announced a plan to launch its cloud infrastructure -- AWS Local Zone -- in Bangkok.
Chinese tech titans Tencent and Huawei have been investing in local data centres in Thailand while Alibaba Cloud, the cloud computing service arm of Chinese e-commerce giant Alibaba Group, recently reached out to Thailand to offer its services.
According to research firm Gartner, spending on cloud services in Thailand is predicted to reach 40.8 billion baht in 2022, up 36.6% year-on-year.
Cloud regions are operated by Google Cloud, the cloud service arm of Google.
The Thailand cloud region will join Google Cloud's 11 existing regions across Asia Pacific and Japan, including two in Asean -- in Singapore and Jakarta. At present, there are 34 regions and 103 zones for Google Cloud.
"The new Thailand cloud region is set to be Google Cloud's most significant infrastructure investment in Thailand to date to support the growing demand for cloud services and powering the new possibility opportunity," said Ruma Balasubramanian, managing director for Southeast Asia of Google Cloud.
Recently it also announced it would add cloud regions in New Zealand, Malaysia and Mexico.
Ms Balasubramanian said Thailand is a strategic market for Google Cloud and that it is investing to seize new opportunities in Thailand. The cloud region will also contribute to Thailand, making it become one of the most competitive countries in the world, she said. Read More…