Ford F-150 Lightning Will Head to EV-Crazed Norway Next Year
Norway will take all the electric vehicles it can get, no matter how big they are. That's proven by the Ford F-150 Lightning, which is now making its way to the Scandinavian peninsula. The country is known for buying up Teslas in droves and the Mustang Mach-E is a top-five seller there, too, so that's why Ford chose to make it the battery-powered pickup's first global market.
Ford says it'll start shipping F-150 Lightnings to Norway next year. Each example will be a Lariat Launch Edition in Antimatter Blue, which makes sense because these rigs will already be pretty pricey by the time they make it across the Atlantic. A Ford spokesperson told The Drive the trucks would cost roughly $113,000 by the time they make it over there, although final pricing hasn't yet been set. A barebones Pro model would be a lot less attractive if they had to pay even more than the $61,869 it costs us here.
Ford Norway's Managing Director Per Gunnar Berg says customers are "literally banging on my door" to sell the F-150 Lightning there. The truck will be a better fit in the largely wooded country, both literally and figuratively, since it's not as crowded as other European nations. Even though full-size trucks aren't hugely popular in Norway, I bet Ford will sell enough to make it worth the extra work. Read More…