Google is letting some people launch cloud games directly from search results
Friction is the mind-killer when it comes to cloud gaming. You can’t just click a game trailer to instantly be playing a game quite yet. But this week, Google appears to be rolling out a feature that could reduce that friction: if you simply search for the name of a game in Google search, you might be presented with a “Play” button that can instantly launch the title.
There’s still friction — you need to be logged into an account that’s associated with these cloud gaming services or else you’ll just get a signup page, and there may still be intermediate prompts. Also, it doesn’t appear to work with all games.
But with Stadia and Xbox Cloud Gaming, at least, a single click from a Google search result will take you just as far as you get by navigating to the website of your favorite cloud gaming service, picking your title, and pressing the play button you’d find there. Read More...