Instagram's Working On New ‘Achievement' Badges to Incentivize Reels Creators
Sometimes, you see one of big social apps copying another, or trying out some new, engagement baiting feature, and your immediate response is just like… ugh.
Apparently, based on a new finding by app researcher Alessandro Paluzzi, who regularly picks up on coming features sitting in the back-end code of apps. Based on Paluzzi’s latest findings, Instagram is currently developing a new feature called ‘Achievements’ for Reels.
As you can see in these images, there may soon be a new ‘Achievements’ element in your Reels options, which would display certain badges based on your Reel’s performance. Like ‘Trendsetter’ (cool) and ‘Creative Streak’ (rock on).
Achievements, as per the above example, would only be visible to you, with the idea seemingly being that this could function as an incentive element to keep users posting more Reels more often.
Because evidently, Instagram is convinced that users want more Reels, as many as possible, in all elements of the app. Read More...