Mon Laferte Becomes an Unhappy Shopper at the ‘Supermercado' in New Video
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Loading... - Abraham Fernandes
- 22 Jun 2022
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Mon Laferte is continuing to share the stunning visuals off her latest album, 1940 Carmen, eight months after its original release. This time, the superstar dropped the colorful, real-life-inspired grocery store video for her track, “Supermercado.”
“I got mad at my partner at the supermarket and wrote the song while I was there,” says Laferte in a press release about the video, which follows the singer (decked out in an all-red outfit) as she shops, becoming increasingly upset while a couple argues in the background of one of the shots.
Director Camila Grandi said she was inspired by a scene in Rodrigo García Barcha’s Nine Lives while shooting the Laferte video.
“An ex-couple meets after many years of not seeing each other in a supermarket,” Grandi said in a release. “It is fascinating because a majorly complex conflict takes place in an everyday context and space. I love Mon, she has a lot of strength and I’m a big fan of her. She has trusted my work a lot, which has allowed me to create and be free.” Read More...
