Pakistan Mango Festival to be held next week; free entry for visitors
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Loading... - Radhika Tak
- 27 Jun 2022
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The two-day Pakistan Mango Festival 2022 will be held in Dubai on July 1 and 2, where a wide variety of mangoes will be showcased to traders and visitors from different countries.
The first day is an invite-only event, where senior government officials from the UAE and Pakistan, dignitaries, ambassadors, business council members and trade missions will be shown over a dozen popular varieties of Pakistani mangoes; the second day is open to the public.
Visitors to the event, organised in partnership with Pakistan Consulate, Pakistan Business Council and Pakistan Association Dubai, will be entertained with mango-related games, competitions, food, shopping, cultural stalls and much more. The event will be held at Pakistan Association Dubai.
Dr Faisal Ikram, president of Pakistan Association Dubai, said entry is free for the public as organisers want to engage the maximum number of people across a wide spectrum of nationalities living in the UAE.
“We want to promote mango because it’s our country’s national fruit. Secondly, we invited importers and retailers of various nationalities to the festival to showcase the opportunities in this sector. Thirdly, we want to engage the community on the second day with the help of different activities,” he said.
“We’ve given the theme of ‘Connecting Hearts – Mangolicious Way’. We will present the festival differently and showcase the entire journey of mango and how it’s produced, sold and exported. This is aimed at reflecting the country’s soft image,” he said.
In addition, a concept called “Mangoes for a Cause” will be introduced under which all the proceeds for the mangoes bought at the festival will go to the not-for-profit healthcare facility Pakistan Medical Centre.
Dr Ikram expects that around 2,000 visitors will turn up for the festival on the second day.
Pakistan is the world’s fifth-largest producer of mangoes after India, China, Thailand and Indonesia, producing around 1.8 million tonnes on average. In 2021, Pakistan exported 125,000 tonnes of mangoes; however, it’s expected that the production will drop by 50 per cent this year. Read More…
