The Playbook: How To Bring Clarity To The Real Estate Process
The housing market can be a challenging thing for buyers and sellers alike to understand, and the twists and turns we’ve seen in recent years have created a lot of confusion among consumers. They may be more confused than ever on what is up and what is down, and in dire need of guidance.
While we’ve discussed how to mitigate client confusion in a shifting housing market before, there are an infinite number of points throughout the homebuying or -selling process that a client could have questions about—and there are always new ways to learn how to handle those situations. Narrowing down the specific points where clients can get lost in the process can help a REALTOR® solve conflicts before they even arise.
Getting lost in the meaning of the market
Numbers can cause just about anyone to get lost, especially the numbers involved in real estate. With mortgage rates and home prices growing and growing, but now possibly beginning to lower, many clients are lost in regard to what these numbers mean when it comes to buying or selling a house.
Janice Corley, managing broker of RE/MAX Collection Premier in Chicago, Illinois, has seen firsthand the confusion among clients about the relationship between property values and interest rates.
“Clients are confused about if now is a good time to buy because of the interest rates and how they will affect the values of the purchase,” explains Corley. “They do not want to get stuck with a property that will not hold its value.”
Interest rates are not an easy thing to understand for someone on the outside of the market, and even sometimes for those involved. Read More…