The State of Social Media in Ghana For 2023
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Loading... - Stephen Amponsah
- 27 Mar 2023
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Data Reportal has released its information and insights on the internet and social media usage globally. The report also includes some information and data insights on social media and internet usage in Ghana.
We took a look at some of the data and there are some interesting data points:
6 Million Social Media Users In Ghana
According to the report, there were approximately 6.60 million social media users in Ghana in January 2023 which is about 19.5 percent of the country’s total population (~30 million)
There were 23.05 million internet users in Ghana at the start of 2023 with the country’s internet penetration standing at 68.2 percent.
A total of 43.88 million cellular mobile connections were active in Ghana in early 2023.
40.5 percent of Ghana’s social media users were female, while 59.5 percent were male.
Facebook and WhatsApp Usage Still Dominates
According to the report and data published in Meta’s advertising resources, WhatsApp is still the number one social media platform in Ghana, with Facebook coming in second with 5.65 million users in Ghana in early 2023. Read More…
