Tok Invites Selected Retailers to Expanded Shops Push
Content and Social Media Manager
After initially testing its in-app shops with selected brands in the US last year, TikTok is now expanding access to its in-profile product display option, with some retailers receiving this notification this week. As outlined by TikTok, it’s now looking to invite more businesses into its shop test, before a broader roll out to all US retailers.
As per TikTok:
“TikTok Shop is your one-stop ecommerce solution for driving sales and brand growth on TikTok. With TikTok Shop, users are able to discover and purchase products from their favorite creators and brands in one seamless experience. With 83% of users saying that TikTok plays a role in their purchase decisions, it’s more important than ever to make your brand and products discoverable to the fastest growing community in the world.” Read More…