Updates to How We Protect People on Instagram From Abuse
Making Blocking Better
We want to make it as hard as possible for someone you’ve blocked on Instagram to contact you again. Now when you block someone, you’ll also have the option to block other accounts they may have or create, making it more difficult for them to interact with you.
Last year, we updated how blocking works on Instagram to give you the ability to not only block a single account, but also any new accounts someone may create. This update allows you to also block existing accounts that person may already have. Based on initial test results from this new change, we expect that four million fewer accounts will need to be blocked every week since these accounts will now be blocked automatically.

New Updates to Hidden Words
Since launching Hidden Words last year, more than one in five people with more than 10,000 followers have turned on the feature, giving them a powerful tool to automatically filter harmful content from their comments and message requests. We’ve seen that Hidden Words has been effective at keeping people safe. When people with more than 10,000 followers turn on Hidden Words for comments, on average, they see 40% fewer comments that might be offensive. Read More...