Casablanca Chess Week returns for a 2nd edition from March 30 to April 2
The third edition of Africa Place Marketing will be held at the Sofitel Casablanca Tour Blanche, on November 29 and 30, 2022. A new component with the theme “Citizen participation; for sustainable and inclusive territorial marketing” in which internationally renowned experts, researchers and professionals will take part.
Several African and international territories will participate in this new edition of Africa Place Marketing , organized by Casablanca Events. Over the two days, the symposium will offer an eclectic program broken down into five highlights:
Conferences and workshops: experts and representatives of territories and stakeholders will meet around 4 major marketing themes of territorial marketing.
ThinkThank: a new form of interactive discussion with participants.
Certifying Masters Class: a morning reserved for tourism with the first African tourism forum in Casablanca in partnership with the Regional Council of Tourism.
Africa Place Marketing Awards: a competition to reward the best practices of place marketing in Africa.
The Africa Place Marketing Competition: a concept that aims to raise students' awareness each year, as future leaders, to develop ideas around attractiveness and territorial marketing.
“At the African level, citizen participation today takes a prominent place in public policies as a vector for development and transformation of society. Read More…