Ethiopian Songstress RIMON Shares Cinematic Video For “20/20â€
Directed by frequent collaborator Bleu Unit, RIMON overcame obstacles and returned to Ethiopia to film and in doing so created a full-circle moment for the songstress, stating the video is a “true manifestation of home.” The stunning visual explores different walks of life capturing precise moments of various generations, shining a light on the people and country itself, something crucial to her artistry.
Speaking about the video, RIMON said: “Working with Bleu Unit was so important for me – they truly elevated ‘20/20’ and added a cinematic view that I could have never imagined when working on the first treatment. I wanted to shine a light on Ethiopia, the people, and the country itself – not tainted by politics, but with the warmth that I remember and hold so deep.”
Late last year the Ethiopian/Eritrea-born, Amsterdam raised, London based singer RIMON released her 6-track conceptual EP, “Digital Tears”. Produced by Samuel Kareem, the project offered insight into the troublesome dynamic between humans and technology, with a particular focus on our relationship with social media and phones. Read More...