How To Be Cool – For Boys, Girls and Gentlemen
Who The Fuck Is Gentleman Modern?
I am a big fan of an Instagram profile, Gentleman Modern, that well represents the idea of cool from a photographer and art director’s point of view. Judging from its amount of his followers (151k), many people share the same vision.
Recently, Vogue Hommes featured the profile with the title Who the Fuck is Gentleman Modern?, and I was very intrigued by both this title and the concept. I started to ask around about what being cool means.
Is featuring sensual pictures, fast cars and vintage actors a good description of coolness? Is it machism? Can it be applied to girls?
It was interesting to read many different answers from my friends and followers. One thing was common to all comments and definitions, though: everybody wanted to be cool.
Origin
In principle, being cool means remaining calm under stress. The aesthetic of cool developed from the initial attitude practiced by black men under slavery as a defence mechanism.
Irony, detachment, and such chilled behaviours helped them to resist reacting to provocations and remain safe. Control, but also creativity and innovation became an essential part of cool.

Can A Woman Be Cool?
Is this for men only?
Well, a girl can also be cool. When I run 250 km in the desert men told me I had done a really cool thing. When I came back from Everest, I had more or less the same reaction.
However…somehow men are supposed to be cool and women hot. Yes, a woman who controls herself and is creative at the same time is very much appreciated. But things are different for each sex. Here is how Stan Hayward, a film/TV/book writer, answers the question: Read More…