Sber is preparing its own analogue of TikTok. Called Chipz
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- 18 Jul 2022
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Vedomosti reports that Sberbank is preparing two new social networks at once.
The first, Chipz, will become an analogue of the vertical video service TikTok, and the second, Punch, will be a platform for creating and promoting music. The “daughter” of Sber – ESN LLC, which was registered by Sberentertainment on February 20, 2021, is responsible for the creation. It includes people from Gazprom-Media and Yandex.Zena.
The company has already registered the trademarks CHIPZ and PANCH and secured the domains chipz.ru and punch.ru. They can also apply for participation in closed testing.
If everything is clear with Chipz, then in Punch, users will be able to use ready-made beats, audio effects and a neural network that generates lyrics based on several words. In the application, you can share ready-made snippets and leave reactions to user projects in a vertical feed.
Chipz may become the third Russian social network project based on the exchange of vertical videos. Read More…
