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Snapchat adds new parental controls that block 'sensitive' and 'suggestive' content from viewing by teens

Snapchat launched parental controls on its app last year through the new "Family Center" feature. Today, the company announced through a post on its online Privacy and Safety Hub it will now add content filtering capabilities that will allow parents to restrict teens from being exposed to content identified as sensitive or suggestive.

To enable the feature, parents can toggle on the "Restrict Sensitive Content" filter in Snapchat's Family Center. Once enabled, teens will no longer see the blocked content on Stories and Spotlight — the platform's short video section. The text under the toggle specifies that turning on this filter won't have an impact on content shared in Chat, Snaps and Search.

Accompanying this change, Snapchat is also publishing its content guidelines for the first time to give creators on Stories and Spotlight more insights into what kind of posts may be recommended on its platform and what content will now be considered "sensitive" under its community guidelines. The platform said that it had shared these guidelines with a set of creators under the Snap Stars program and with its media partners, but now the company is making them available to everyone through a page on its website.

The company already prohibits content like hateful content, terrorism, violent extremism, illegal activity, harmful, false or deceptive information, harassment and bullying, threats of violence and more from appearing on its platform. But now, the guidelines specify what content under various categories will be considered "sensitive." This is content that may be eligible for recommendation but may be blocked from teen users under these new controls, or from others on the app based on their age, location or personal preferences. Read More…

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