Top 12 Social Media Marketing Skills You Need in 2023
-
Loading... - liam amber
- 08 Mar 2023
- 84 Views
- 0 Like
- 0 Comment
The demand for social media skills and social media marketing pros is growing exponentially, and if a brand doesn’t exist on social media today, it is likely going to fall behind and lose out to competitors.
Over 2.45 billion population is using Facebook, with millions also using social media platforms like Instagram and Twitter, and 1 billion users on YouTube, it’s obvious that ignoring social media skills will lead to lost opportunities for revenue and brand building. This makes digital marketing skills critically important. If you’re considering a job in social media marketing, or you need to add social media skills to your repertoire as a digital marketer, a certification is an excellent way to get a solid foundation in the field. In addition to the skills you can learn through a certification program, however, there are other skills you must have to succeed in the marketing arena.
Top 12 Social Media Skills
1. Excellent Communication
The first social media skill you must have is - communication. It goes without saying that if you want to represent an organization and engage with their customers, then you need to have strong communication skills. You also need good communication skills for getting along with colleagues, putting your ideas and campaigns into words, and to be the voice of your brand on a global stage!
2. Creativity
One of the most important attributes of social media marketing skills is creativity. Social media users tend to unfollow a brand if the content shared is repetitive or boring. To keep followers engaged and hooked, social media marketers need to consistently come up with new and engaging ideas, creative initiatives, and campaigns. From interactive content to contests to viral videos, social media marketers will need to think of innovative ways to stand apart from the millions of others on social media. Read More…
