Artina #2: matrajiva, A Representation of Indonesian Contemporary Culture
Since the revitalisation of Sarinah, the first department store in Indonesia, there has been a number of art exhibitions that take place in the gallery on the sixth floor. The one running now is artina #2: matrajiva. It is the latest brainchild of Heri Pemad, founder of the acclaimed Artjog and Art Bali exhibitions.

artina is a portmanteau of ‘art’ and ‘ina or indonesia’. Through it, Heri supports the exploration and familiarisation of artworks, which creation process reflects the values of Indonesian culture. The themes include traditions, rituals, spices, history and natural resources. And it doesn’t only support visual artists but also other fields, like fashion, architecture, music and literature.
“The concept is an annual festival, where we explore the existing gems of Nusantara. Those originated from foreign countries are welcome to participate with their art that speaks about Nusantara,” Heri explained when Indonesia Design had a chance to talk to him on the phone when Artina #1 was still running. “The festival is held in several locations. The first two are in Sarinah, Jakarta, and hopefully the next ones will be held in Makassar, Labuan Bajo, Padang Panjang, Jambi, Lampung, IKN and others,” he added.


artina #2: matrajiva is curated by the notable Agung Hujatnika or also known as Jenong and Bob Edrian. ‘Matra’ means dimension, ‘jiva’ means spirit. “I want to see the relevance between spirituality and art. Spirituality is the roots of art even though it’s often seen as something merely physical and materialistic,” Jenong explained at the opening ceremony. And in this exhibition, the artists express their spirituality in various ways; some are inspired by nature, religious traditions, humanity and more. Read More…