Snapchat Integrates ChatGPT Elements into New ‘My AI’ Tool In-App
Snapchat is the first social platform to jump aboard the generative AI bandwagon, with the launch of a new chatbot element for Snapchat+ subscribers called ‘My AI’, which will integrate ChatGPT into the platform, and provide AI-generated responses to queries.
As you can see in this example, Snap’s new, purple-skinned My AI character will be available for Snap+ subscribers to pose questions to, and will share answers customized for Snapchat.
As per Snapchat:
“My AI can recommend birthday gift ideas for your BFF, plan a hiking trip for a long weekend, suggest a recipe for dinner, or even write a haiku about cheese for your cheddar-obsessed pal. Make My AI your own by giving it a name and customizing the wallpaper for your Chat.”

As noted, it’s the first social platform to directly integrate generative AI elements into the UI. Meta, of course, is developing its own AI elements, as is Google, but neither have yet built in a tool like this into their social apps. Read More…